The banner features a gritty and dark color scheme with a post-apocalyptic setting. The background showcases a desolate town with abandoned buildings and a dusty road leading towards the horizon. In the foreground, a lone survivor stands holding a rifle with a backpack and utility belt. The text "DayZ" is prominently displayed in a distressed font at the top of the banner. The overall feel of the image is intense and survival-focused, emphasizing the harsh and dangerous nature of the game.